Master Your Metrics with Google Analytics 4
Unlock the full spectrum of web analytics and insights with PrognoData's expert Google Analytics implementation. Transform data into actionable strategies that drive results.
Driving progress with data and AI, WE harness the synergy of technology to unlock new possibilities.
PrognoData's Blueprint for GA4 Excellence
Understanding Business Objectives
Clarifying your specific analytics goals and how GA4 can support them.
Account Setup and Configuration
Assisting with the setup of a GA4 property and configuring it according to your business needs.
Data Migration Strategy
Developing a strategy for migrating relevant data from Universal Analytics to GA4.
Custom Event and Conversion Tracking
Setting up custom events and conversion tracking tailored to your key performance indicators.
User and Event Data Modelling
Advising on user and event data modeling to capture the nuances of user interactions.
Reporting and Dashboard Customization
Customizing reports and dashboards to focus on the metrics and data that matter most to your business.
Training and Knowledge Transfer
Providing training on navigating the GA4 interface, understanding reports, and utilizing new features.
Data Privacy Compliance
Ensuring that your GA4 setup complies with data privacy regulations like GDPR and CCPA.
Ongoing Support and Optimization
Offering ongoing support for any questions or issues, as well as advice on continual optimization of your GA4 setup.
Maximize Your Online Impact with GA4
Discover the full potential of your website and online campaigns with PrognoData's expert configuration of Google Analytics 4. Harness the power of advanced tracking to make data-driven decisions that fuel growth.
Unlock Business Potential with GA4 Expertise
At PrognoData, we specialize in configuring your Google Analytics 4 to unveil hidden business opportunities. Our expert approach to advanced web analytics transforms raw data into strategic insights, driving growth and competitive advantage.
Comprehensive User Insights
GA4's user-centric data model offers deeper insights into user behavior, enabling you to tailor your strategies for maximum engagement and conversion.
Enhanced Measurement Capabilities
rack a wider range of user interactions with improved event tracking in GA4. Understand how users truly interact with your site for more informed marketing decisions.
Predictive Analytics
Leverage GA4's machine learning to predict future user actions, helping you to proactively optimize your marketing efforts and enhance user experiences.
Transform Your Data Strategy with GA4-BigQuery Integration
At PrognoData, we don't just offer integration; we meticulously plan and execute the integration of Google Analytics 4 with BigQuery. Our expert approach ensures a seamless, customized transition that elevates your data analytics to new heights.
Flawless Integration, Comprehensive Data Access
Bigquery + GA4 provides complete data access without the constraints of data sampling. Achieve a new level of precision and depth in your analytics for more strategic insights.
Tailored Metrics and Dimensions
We go beyond standard solutions, customizing metrics and dimensions to align perfectly with your specific business goals. This customization ensures that you're analyzing data that truly matters to your business.
Visualize Success with Looker Studio Expertise
PrognoData elevates your data storytelling with expertly implemented Looker Studio visualizations. Transform your raw data into compelling, insightful visuals that drive strategic decisions and showcase your business success.
3X
Interactive Data Visualizations
Our Looker Studio implementation brings your data to life with interactive and engaging visualizations. Experience data in a dynamic way that simplifies understanding and highlights key insights.
100%
Customized Dashboard Design
We tailor Looker Studio dashboards to meet your specific business needs. From choosing the right data to display to designing the layout, our customized approach ensures that your dashboards tell the right story.
Unlocking Analytics Excellence: Benefits of GA4 with PrognoData
Avoid Data Sampling
Experience the precision of complete data analysis. Our GA4 implementation ensures you access all your data without the limitations of sampling, leading to more accurate and reliable insights.
Untap Your Data Potential
Unlock the full potential of your digital data. With our expertise, transform raw data into actionable insights, discovering opportunities that were previously hidden.
Go Beyond Standard Solutions
Step out of the box with customized analytics solutions. We tailor GA4 to fit your unique business needs, moving beyond one-size-fits-all approaches to data.
Advanced User Insights
Dive deeper into user behavior and preferences. Our GA4 service provides granular insights into how users interact with your online presence, empowering targeted strategy development.
Seamless Integration with BigQuery
Maximize data utility by integrating GA4 with BigQuery. This powerful combination unlocks complex data analysis capabilities, offering a comprehensive view of your marketing performance.
Future-Ready Analytics Approach
Stay ahead with an analytics platform built for the future. GA4’s advanced features are designed to adapt to the evolving digital landscape, ensuring long-term relevance and effectiveness.
Unleash Your Data's True Potential.
Don't let valuable insights slip through your fingers. Contact PrognoData now and transform your data into powerful business strategies with our expert CRO, GA4 and analytics services.
Revolutionizing Analytics with Technology and Innovation
At PrognoData, we're not just implementing GA4; we're redefining it with state-of-the-art technology and groundbreaking analytical techniques. Join us in embracing the future of analytics and transform how you harness the power of data.
1. Innovative Analytical Techniques
We employ innovative analytical methods to maximize the power of GA4. Our team utilizes predictive analytics, advanced segmentation, and custom data modeling to uncover deep insights and drive effective decision-making.
2. Expert Implementation and Customization
Our team specializes in customizing GA4 to fit your unique business needs. We don’t just implement; we optimize GA4 to align perfectly with your marketing goals, ensuring you get the most out of your analytics.
3. Seamless Transition and Ongoing Support
We ensure a smooth transition from your existing analytics setup to GA4. Our team provides comprehensive support throughout the implementation process and beyond, guaranteeing a hassle-free experience and continued success.
Get Started with Prognodata: Unlock Your Digital Potential
Ready to transform your online performance? Connect with us and take the first step towards data-driven success. Fill out the form below, and let's explore how Prognodata can elevate your business with customized CRO strategies, powerful A/B testing, and advanced data analytics
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Frequently Asked Questions.
How is Google Analytics 4 different from Universal Analytics?
Google Analytics 4 (GA4) represents a significant shift from Universal Analytics (UA). The primary differences include:
Data Model: GA4 uses an event-based data model which is more flexible compared to the session-based model of UA.
Cross-platform Tracking: GA4 can track users across websites and apps, providing a more comprehensive view of the customer journey.
Predictive Analytics: GA4 offers advanced predictive analytics features, like predicting future user actions based on their behavior.
Privacy Controls: GA4 is designed with more robust privacy features in mind, better aligning with current data privacy regulations.
User Interface: The interface and reporting capabilities in GA4 are different and more customizable than in UA.
Can I use GA4 and Universal Analytics together?
While it was previously possible and recommended to run GA4 and Universal Analytics (UA) simultaneously, recent updates from Google have changed this scenario. Universal Analytics has been deprecated, and as of July 1, 2023, it has stopped collecting new data in standard properties. If your UA has stopped collecting data, transitioning fully to GA4 is necessary. However, if your UA is still active, you can use both for a limited period until full transition to GA4 is completed. It's crucial to move to GA4 as soon as possible to avoid data gaps and leverage the advanced features of GA4.
Is GA4 better than Universal Analytics?
"Better" can be subjective and depends on specific needs. GA4 offers several advancements like more flexible event tracking, predictive insights, and enhanced cross-platform tracking, which are seen as improvements over UA. However, GA4 is also a significant change and might require a learning curve. Ultimately, GA4 is Google's future-focused analytics tool, aligning with the evolving digital landscape and privacy requirements.
What are the key benefits of switching to GA4?
The transition to GA4 brings several key advantages:
Improved Data Processing: GA4 offers a more intelligent, machine-learning-driven approach to data processing, providing richer insights.
Enhanced User Tracking: It tracks users across devices and platforms more effectively, offering a more unified view of the customer journey.
Future-Proofing: GA4 is designed to cope with a cookie-less future and evolving privacy laws, making it a more sustainable choice for long-term analytics needs.
Customizable Reports: GA4 allows for more customization in reporting, enabling businesses to focus on the metrics that matter most to them.
How can I ensure a smooth transition to GA4?
To ensure a smooth transition to GA4:
Start Early: Begin the transition process as soon as possible to allow ample time for setup and adjustment.
Educate Your Team: Ensure that your team is familiar with GA4’s interface and features. Consider training or workshops.
Audit Your Current Setup: Review your current Universal Analytics setup to understand what needs to be replicated or reconfigured in GA4.
Seek Expert Help: Consider partnering with a GA4 consultancy like PrognoData for professional assistance, especially for complex setups or specific customization needs.
Test and Iterate: Once GA4 is set up, continuously monitor and adjust your configurations to optimize data collection and reporting.
